Advertise

Keep your message moving! Include CityBus in your advertising plan!

CityBus provides over 5 million rides each year, making it the 2nd largest public transit system in the state. That’s a lot of miles and a LOT of eyes seeing your message. Consider one or more of the advertising options below.

Download the current rate sheet here.


Payment Options

CityBus can arrange flexible payment terms to suit your needs. We also have the ability to accept credit card payments (Visa, MasterCard, Discover).


Agency Commission

A 15% commission is paid to advertising agencies who place ads for their clients. The commission is usually made in the form of a billing discount (net rate) to the agency.


Contact

Tonya Agnew (email tonya@gocitybus.com) Manager of Development Phone: 765-423-2666 (option 2). Rates shown are gross and prices are subject to change without notice.

Full Bus Wrap

A full bus wrap is a bold way to deliver your message on all four sides of the bus with vinyl or a combination of vinyl and paint. Pricing includes production and installation of design supplied by advertiser. Renewal rates for additional 12-month periods shown assume no changes to artwork. Design templates are available once the bus to be used is determined.


MONTHLY RATE (12 Months Required)  
1st 12 Months $1,437
2nd 12 Months $1,245
3rd 12 Months+ $862

NOTE: There is a 15% discount for advertising agencies. Rates shown are gross.


Curb Appeal Ads

Curb Appeal Ads are a great way to reach pedestrians on the sidewalk and vehicle passengers in traffic. The ads, 24.5" x99.75", are made of a perforated window film (50/50) and are adhered to the back two windows on the curb side of the bus. Prices include the space for the ad. Advertiser is responsible for design and printing costs. A local printer list is available upon request.

MONTHLY RATE (per bus/per month)
  1-3 months 4-6 months  7-11 months 12 months 
or more

1 to 3 signs: $316 $228 $205 $185
4 to 6 signs: $285 $205 $185 $166
7 or more signs: $256 $185 $166 $150

NOTE: There is a 15% discount for advertising agencies. Rates shown are gross.



Tail Signs

Tail Signs, 20.5"x30.5", 21”x48” or 21”x66” depending on the assigned bus, are mounted in frames on the back of the bus. Signs can be saved and reused later (must request at the time of advertising agreement). CityBus provides a blank board to your local printer of choice (at no additional cost) to which the printer will adhere the ad. Keep all vital elements within 2” of the edge of the sign so nothing is covered by the frame. Advertiser is responsible for design and printing costs. A local printer list is available upon request.


MONTHLY RATE (per sign/per bus)

# of tail signs 1-3 months 4-6 months 7-11 months 12 months
or more
 1 to 3 signs $209   $190  $171  $152
 4 to 6 signs $190  $171 $152  $137
 7 or more signs $171 $152 $137 $118

NOTE: There is a 15% discount for advertising agencies. Rates shown are gross.



Interior Cards

These signs, 11”x22” or 11x17” (advertiser’s choice), are posted in rails inside of the bus where they make more than 5 million impressions each year, seen by riders of CityBus. This form of advertising is a perfect way to reach Purdue Students, who make up about 70% of CityBus riders. This option is also an excellent way to reach individuals without vehicles, both by choice and by need, as well as senior citizens, youth and people with disabilities. Interior cards can be removed and reused later (must be requested at the time of the advertising agreement).

Cards must measure exactly 11” tall and must be printed on styrene material that is .02” thick so the sign does not fall out and become a safety hazard. CityBus will reject any ads that do not meet these specifications. Do not place vital elements within 1.5” of the top and bottom of the sign. Advertiser is responsible for design and printing costs. A local printer list is available upon request.

MONTHLY RATE FOR ENTIRE FLEET
2 cards will be inside of each bus (140 signs on 70 buses)
1-3 months
4-6 months
7-11 months
12 months
or more
Rate (2 Cards Per Bus):
$294
$266
$238
$209

NOTE: There is a 15% discount for advertising agencies. Rates shown are gross.



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